SERVICES

 

Increase
Website Traffic

Are you concerned that your website may be underperforming? Do you need a boost in a particular type of website traffic? Trying to knock it out of the park for the next seasonal campaign, increase sales in a specific channel, or drive additional traffic to a collection of products or services?

Get more than 15 years experience in Search Engine Optimization (SEO), Paid Search Advertising (PPC/CPM), Display and Video Advertising, and more. Pictures & Words will work to improve both the volume and quality of traffic to your new or existing website using a variety of techniques including content creation, social media outreach, link building through natural partnerships and paid advertising campaigns. Using proven techniques while always adhering to industry best practices and guidelines, we’ll work with your organization to build custom solutions that really work for you. No cookie-cutter, turnkey, one-size-fits-all approaches. Let’s work together.

Maximize
Conversions

Are you struggling to convert potential customers into new clients or increased sales? Do you really know where your customers come from, and why they buy from you? Do you want deeper insight into your customers’ behavior both online and off?

Kevin Rex (Words) has spent nearly two decades analyzing customer behavior using a variety of tools including web analytics platforms such as Google Analytics and Moz; call tracking solutions like CallRail and RingCentral; and a variety of other online and offline tools and techniques aimed at getting to the bottom on your customers’ habits and increasing your total revenue by maximizing Average Customer Value. Whether you’re just getting started, or ready to dig into your existing customer pool to boost your sales, newsletter signups, leads, or other meaningful conversion we’re here to help.

Improve
Your Brand

Starting a new business? Need to update or polish your branding assets like your logo, catalogs, product packaging, or point-of-sale pieces? Are you about to launch a new product line and need professionally crafted product images, advertisements, and more?

James Schay (Pictures) has spent his entire life as a thriving creative force, and more than 10 years as a professional graphic artist. He has an extensive skillset spanning Adobe CC (including Photoshop, Illustrator, and more), mixed media, digital and traditional painting, illustrating and much more. Combining the 10+ years James spent providing enterprise-level professional graphic design across 26 countries with Kevin’s experience working to rebrand hundreds of companies across dozens of verticals gives your business a winning advantage over the competition.

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Below you’ll find an itemized list of the some of the services offered by Pictures & Words. Together we have a wide variety of skills and abilities that span a great many interrelated disciplines, a situation that complicates the act of creating an exhaustive and complete list of every service we can provide. If you need assistance with something that you don’t see in the list below, please don’t hesitate to reach out. Our approach includes a dedication to transparency and honesty: if we don’t know how to meet your needs, we’ll tell you, and if we know someone else that can, we’ll happily recommend them!

PAID ADVERTISING:

  • PPC/CPM Advertising Campaigns

  • Google Ads, Microsoft Advertising, YouTube, more…

  • Facebook, Instagram, & Twitter

  • Billboard Design & Leasing

  • Print Ads (Magazines, etc)

  • Remarketing & Retargeting

  • Native Advertising

  • Content Marketing

CONTENT WRITING:

  • Email Marketing & Drip Campaigns

  • Website Copywriting

  • Point-of-Sale Pieces

  • Brochures

  • Advertisements

  • Copy Editing & Polishing

  • Blog Post Creation & Editing

  • Newsletters

SEARCH ENGINE OPTIMIZATION (SEO):

  • Full SEO Assessments

  • On-Site SEO Overhauls

  • Content Editing to Improve Discoverability

  • Ongoing Targeted Content Creation

  • Link Building through Natural Partnerships

  • Social Media Campaigns

  • Building Brand Advocacy

  • Keyword & Topic Cluster Optimization

  • YouTube, Etsy, eBay, & More

ANALYTICS:

  • Installation of Web Analytics Platforms

  • Google Analytics Training & Assessment

  • Conversion Optimization

  • Call Tracking Implementation

  • Identify & Track KPIs

  • Increase Customer Retention

  • Increase Average Order Value

WEB DEVELOPMENT:

  • Custom Website Creation

  • Existing Website Edits

  • Content Optimization

  • eCommerce Implementation

  • Conversion Optimization

  • Image Optimization

  • Design Consultations

GRAPHIC DESIGN:

  • Custom Logo Creation

  • Image & Display Ads

  • Product Packaging

  • Print Advertising

  • Layout & Pagination

  • Adobe CC: Photoshop, Illustrator, More…

…and so much more!